Ford unveiled their 2013 model of the Ford Taurus SHO at the pre-New York Auto Show event and made quite a spectacle of it. After building suspense amongst the crowd, the model was uncovered and Ford executives explained the latest and greatest additions to the new SHO. Train, a famous pop artist, then took the stage and rocked the Ford party attendants for an hour worth of hits.

Ford Taurus Super High Output enthusiasts are going to have to wait until spring 2012 to get their hands on the 2013 Ford Taurus SHO, but that won’t stop them from salivating over the recent release. The design, technology additions and improvement to performance have kicked the 2013 Taurus SHO up a notch to battle with the large sedan powerhouses.

Ford utilized their resources and tapped into their loyal SHO enthusiasts and forums for guidance on what to put into the latest model to take it to the next level. “Listening to SHO buyers and enthusiasts encouraged us to strengthen the design and the driving quality for the new 2013 model,” explained Gordon Platto, Chief Designer at Ford. “For us, this was a clear indication that SHO customers have passionate feelings about aesthetics and design as well as performance.”

Ford design members took that information and put their heads together to construct the 2013 SHO that improved the design and performance of the car. Ford’s approach with the SHO brand typically had the higher performing model blend in with the standard model. The only difference you would typically see was when the turbocharged engine revved up and took off on the streets. Ford switched their stance slightly with the 2013 Taurus SHO and took a subtle step to differentiate itself in looks from the regular model.

A performance, black mesh grille exclusive to the SHO model, and high-powered headlamps give a sporty front edge to the new SHO. Rocking unique, 19″, premium all-season tires give the SHO a more sporty but muscular attitude to the car. Ford also replaced the taillights with new LED lights and kept the two chrome exhaust tips on the back side. On the interior, Ford reworked the cabin layout to provide a brand new center stack, steering wheel and instrument panel display.

Under the hood, the 2013 Ford SHO is powered by the fuel-efficient, 3.5L, twin turbo, Ecoboost V6 engine expected to unleash an estimated 365 horsepower and equipped with the all-wheel drive system. Ford enhanced the SHO’s Electric Power Assisted Steering system (EPAS), responsible for driver control, response and cornering on the road. The new optimized EPAS system helped to boost the efficiency for the 2013 SHO on the highway to 25 mpg and added the new active park assist technology that allows the car to park itself.

The ultimate technology improvement with the 2013 Taurus SHO is the addition of SYNC® with My Ford Touch™. Knobs and gauges have been taken out and replaced with beautiful, rich LCD screens and steering wheel control buttons to toggle through the My Ford Touch™ system. The system connects with cell phones, mp3 players, USB drives and other media devices. Drivers have the access to perform 10,000 commands at their fingertips on the steering wheel or with a simple voice command. The SYNC® with My Ford Touch™ technology aims to keep driver’s eyes on the road and safety as the main priority. Unique features of the system include integrated hands free cell phone use, customizable instrument display views for individual driver preferences, the ability to plug a smart phone in and create a router for laptops to surf the net while driving, and a turn-by-turn navigation system.

“Taurus already brings an arsenal of class-exclusive technologies that no other competitor can match,” said Chief Program Engineer Bill Gubing. “Our team understands how important it is to continue expanding our technology offerings to keep the next Taurus and its customers at the top of their respective games.”

The extensive technology boost that the SYNC® with My Ford Touch™ system brings to the 2013 Ford Taurus SHO puts Ford ahead of its competitors and directly meeting the wants of consumers in a technology-driven world.

The 2013 Ford Taurus SHO has made huge strides to improve its look, technology, performance and functionality for its drivers. The vehicle looks to make a splash in the large sedan marketplace and certainly has a lot of style and buzz to take it into the release of spring 2012.

After sales for the 2010 X3 peaked at a meager 6,075 units last year, BMW went back to the drawing board and redefined the X3 as we know it. The all new 2011 BMW X3 has everything that its scrawny predecessor didn’t. The new X3 has better handling, more horsepower, and is more fuel-efficient than ever before. It also boasts a longer and wider body which makes this SUV not only drives better, but looks better.

Cars.com writes, “With a slightly larger size, a new eight-speed automatic transmission and standard all-wheel drive, the five-seater combines BMW’s signature driving prowess with the utility of a crossover.”

With the exciting new changes, the X3 is now challenging its rivals for the top spot of the luxury SUV class. Though highly competitive from the likes of the Audi Q5, the Lexus RX 350, the Mercedes GLK 350 and the EX35 from Nissan, consumers have taken kindly to the changes BMW has made. In the first three months of this year, U.S. sales of the X3 more than quadrupled over the same period last year, nearly selling as many as all of 2010 combined.

The 2011 BMW X3 is equipped with the fuel efficient, naturally aspirated 3.0-liter, 240-horsepower in-line six-cylinder engine. The X3 is also available in the high performance xDrive35i model which packs the 3.0-liter, 300 horsepower, turbocharged six-cylinder engine, that tops the best horsepower rating of many of the X3’s main competitors.

With either engine, the 2011 X3 comes standard with all-wheel drive and a highly efficient eight speed automatic transmission with a manual shifting function. Despite adding length and power to this year’s model, the xDrive28i is rated to get 19 miles per gallon in the city with a highway mileage rating of 26mpg.

Of the features that have been redesigned, the most impressive is the new revamped suspension. BMW claims the new electronic damping system is so quick that when the front wheels hit a pothole it can adjust damping before the rear wheels hit the hole creating a sporty yet smooth ride.

The X3’s interior has also taken on major improvements. Added rear space allows passengers to ride in the back seat with optimal comfort and leg room. The sightlines have been made better as the passengers sit up higher allowing for an easier ingress and egress. There is also an optional panoramic moonroof which gives the cabin an open and airy feel.

With improvements to the interior and the exterior of the X3, consumers would have to assume that the price tag on would go up for this top of the line SUV right? Their assumptions would be wrong then. Coming in at $37,625, which is $2,100 less than the 2010 X3, all the hype for this 2011 model is well deserved.

With BMW expanding its factory in Spartanburg, S.C., this is the first year that the X3 is being built in the United States. With the all new X3 hitting the 2011 luxury SUV class by storm, consumers will continue to look for great things to continue rolling out of Spartanburg.

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